Private Banking

In our vastly interconnected world, financial information has become highly accessible and on-demand services more widespread. As such, it is imperative to have a solid understanding of how different investment products behave in periods of market volatility and dislocation.

This module adopts a strong use of case studies and discussions to address when and how to deploy various investment products effectively and provides a framework across investment cycles.

Total Training Duration / CPD Hours: 8

Core FAA CPD: 4

Core SFA CPD: 4

Classroom Hours: 3

Online Hours: 5

This module focuses on managing more complex investment portfolios. Gain deeper insights into the mindset of HNW clients through behavioural finance and learn how best to achieve successful collaboration with investment specialists to design more complex solutions based on clients’ needs and the investment policy statement.

The module will also impart skills in explaining investment recommendations and related risks, managing, monitoring and reviewing the portfolio and identifying common investment strategies across cycles, crises and bubbles.

Total Training Duration / CPD Hours: 15

Core FAA CPD: 4

Core SFA CPD: 4

Classroom Hours: 11

Online Hours: 4

HNW clients have multiple residences, with family members and assets of all types spread across the globe. Level 2 builds on Level 1 and prepares you to partner specialists to meaningfully identify areas of need that your HNW client may not have considered.

Navigating through complex multi-jurisdictional scenarios, this module addresses tax, Common Reporting Standard (CRS), divorce, bankruptcy, family business succession planning and governance issues.

Total Training Duration / CPD Hours: 15

Core FAA CPD: 4

Core SFA CPD: 4

Classroom Hours: 11

Online Hours: 4

Building on the knowledge and skills taught in Level 1, this module examines how digital technology can create meaningful touchpoints and how data visualisation tools provide new business and HNW client insights.

You will also understand new risk paradigms in the digital workplace to minimise fraud and cybersecurity breaches, how artificial intelligence works and how to integrate robo-advisory into the investment advisory process so you will stay relevant and effective.

Total Training Duration / CPD Hours: 10

Core FAA CPD: 2

Core SFA CPD: 2

Classroom Hours: 7

Online Hours: 3

Client advisors work in an environment with increasing client expectations and client sophistication. Through effective client segmentation, management of the client book and optimising resources, you will develop business plans, and acquire more assets to manage and build sustainable long-term relationships.

The module will also address how you can better use joint calls and manage difficult client conversations during volatile, unpredictable, complex and ambiguous situations.

Total Training Duration / CPD Hours: 19

Core FAA CPD: 4

Core SFA CPD: 4

Classroom Hours: 14

Online Hours: 5

Business owners make up a high percentage of the new wealth in the HNW segment. They are increasingly performance-focused when selecting a primary financial institution to manage their personal, family and corporate wealth.

This module is designed for you to uncover meaningful cross banking opportunities based on the needs of HNW clients and identify products, services and specialists best positioned to address more complex cases. Topics include corporate finance from the client’s business perspective, client-centred corporate and investment banking products and services as well as credit solutions for HNW clients.

Total Training Duration / CPD Hours: 8

Classroom Hours: 8

Building on the content covered in Level 1, this module aims to promote ethical conduct in the workplace. Case studies will give insights into commonly faced ethical dilemmas in the wealth management industry.

Partnering with Dr Mary Gentile from Darden University, a key component of this module is the unique “Giving Voice to Values” (GVV) framework and approach. The GVV curriculum will offer skills and tools for handling these dilemmas in the workplace in an authentic and results-oriented way.

Total Training Duration / CPD Hours: 4

Core FAA CPD: 4

Online Hours: 4

Since the global financial crisis, the wealth management industry has seen unprecedented regulatory changes and challenges. To help you navigate this rapidly evolving regulatory environment, this module will cover regulations critical to the industry and address them using relevant case studies.

Total Training Duration / CPD Hours: 4

Core FAA CPD: 4

Core SFA CPD: 4

Online Hours: 4

Building on the foundation skills and knowledge covered in Level 1, this module teaches the application of deeper skills and knowledge in more complex case studies that include, but are not limited to, business succession, building offshore assets, global wealth management, global insurance, philanthropy, tax, trust funds, inter-generational wealth preservation and transfers. There will also be broad coverage of how to manage a Greater China Client Advisor Team.

Total Training Duration / CPD Hours: 8

Core FAA CPD: 0.5

Core SFA CPD: 0.5

Classroom Hours: 8

This module teaches the relevant aspects of regulation laws and HNW client behaviour that impact wealth management services in Indonesian markets. Application of deeper skills and knowledge in more complex case studies non-exhaustively include business succession, building offshore assets, global wealth management, insurance, philanthropy, tax, trust funds, inter-generational wealth preservation and transfers. There will also be broad coverage on building up the talent pool and managing Indonesia Client Advisor Teams. 

Total Training Duration / CPD Hours: 8

Core FAA CPD: 0.5

Core SFA CPD: 0.5

Classroom Hours: 8

The Introduction to ESG Advisory is a one-day program that is a combination of the Certificate in ESG Landscape and Impact on Business and the Certificate in Sustainable Investment Management.

The module introduces the basic concepts of ESG. Sustainable investments are critical to addressing the energy transition, which has a multi-trillion-dollar capital requirement. UHNW clients and family offices are increasingly demanding that both financial performance and non-financial factors, such as ESG, be considered.

Upon completion of this module, you will be awarded the following 2 certificates:

• Certificate in ESG Landscape and Impact on Businesses
• Certificate in Sustainable Investment Management

Total Training Duration / CPD Hours: 8

Core FAA CPD: 0

Core SFA CPD: 0

Classroom Hours: 8

Online Hours: 0

The Certificate in Philanthropy and Social Impact will help wealth advisors, wealth planners and family office professionals formulate philanthropic and social impact frameworks and strategies for Family Offices and clients. Learn from leading global and local experts to integrate Philanthropy into your advisory practice and build deeper, more meaningful connections with Family Principals and clients.

This programme is designed especially for professionals serving Family Offices and the Ultra High Net Worth (UHNW) to identify and structure philanthropic and social impact strategies and incorporate them into their wealth planning practices.

Emerge as a trusted advisor to help clients build a legacy and achieve a positive impact for themselves, their family and the community.

Upon completion of this module, you will be awarded the following certificate:

• Certificate in Philanthropy and Social Impact 

Total Training Duration / CPD Hours: 15

Core FAA CPD: 0

Core SFA CPD: 0

Classroom Hours: 15

Online Hours: 0